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Writer's pictureWendi Freeman

Event Planning or Consulting: Unveiling the Distinctions You Need to Know

Updated: Feb 13

Do you need an Event Planner?
The honest answer is always, Yes!

Contrary to common belief, hiring an Event Planner doesn't have to break the bank or turn your event into a high-maintenance affair. Sometimes, all you need is a burst of ideas, strategic advice, or a nudge in the right direction while planning your event.

Many people use the terms planner, coordinator, and consultant interchangeably. However, the reality is that there are differences depending on what you need done for your event.


Planner: The companion from start to finish. This is either because you want expert strategy and support along the way, don’t have the time to do it all, or you simply acknowledge that you need help pulling it all together.

Coordinator: The coordinator is the person who is present on the day of the event and ensures smooth execution. When hiring a planner, they typically serve as your on-site coordinator.

Consultant: The consultant is the person you are looking to guide and advise you on specific event elements, setting you up for a successful execution. You may meet with this person once or multiple times. Their expertise and strategy will set you up for success and you will take on the task of executing.


Major Differences:

Consider these five crucial factors when deciding between planners and consultants:

  1. Budget

  2. Time Commitment

  3. Internal Resources

  4. Event planning experience

  5. Overall Event Goals

Once you have identified the 5 factors, use this comparison chart to guide you in making the best decision for your event support needs.

Visual matrix grid illustrating key differences: Event Planner (End-to-end support), Coordinator (Day-of execution), Consultant (Strategic advice and guidance)

Understanding the distinction between Event Consulting and Event Planning is key to crafting an event that meets your unique vision, needs, and budget.


If you're ready to explore event planning, we invite you to book a complimentary 30-minute consultation with us.


If you prefer to start smaller or looking for a more budget-friendly option, our 1:1 Event Brilliance Strategy Sessions and our 1:1 Event Accelerator Program both provide the perfect launchpad for your event journey.


Regardless of the option you choose, you will benefit from expert guidance, ensuring a seamless journey. Whether you're aiming to be inspiring, be empowering, or be extraordinary, the Be Bright Events team guarantees unwavering support. When you decide to bring in an expert, we're here to make your event journey seamless and successful.





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